mazuki indonesian talent shoppe33 fashion online shopping

Mazuki, courtesy: CLEO Magazine

camilla and marc shoppe33 fashion online shopping

Camilla & Marc, courtesy: CLEO Magazine

camilla and marc shoppe33 fashion online shopping

Camilla & Marc, courtesy: CLEO Magazine

cmeo collective fashion shoppe33 online shopping

C/MEO Collective, courtesy: CLEO Magazine


Spy On: Jessica Alba

jessica alba fashion style

Jessica Alba, Courtesy: E! Online

As a mother and an actress Jessica Alba always manages to look stunning in every occasion. Looking feminine and chic with long see through skirt and long sleeves shirt while visiting Paris Fashion Week Spring/Summer 2017. Steal her look with SHOPPE 33 styles.



shoppe33 fair popup qubicle

SHOPPE 33 Fair Pop-Up at Qubicle Center

With the upcoming year end holidays, SHOPPE33.COM held another event titled Fair Pop-Up at Qubicle Center Senopati 79. The event which took place from 5-10 December 2016 featuring a wide collection of international designers such as Alice McCall (Australia), Keepsake The Label (Australia), C/MEO Collective (Australia), Alexis (USA), Erika Cavallini (Italy), Isa Arfen (United Kingdom), Markus Lupfer (United Kingdom), GOEN.J (Korea) and many more. SHOPPE33.COM also featured the work of young local designers such as Vivian Lee, Mazuki, accessories from Crimson Mays and latest lingerie and active wear label, Raquel.

Menyambut masa liburan akhir tahun, SHOPPE33.COM kembali mengadakan event bertajuk Fair Pop-Up di Qubicle Center Senopati 79. Event yang berlangsung pada tanggal 5-10 Desember 2016 ini menampilkan ragam koleksi desainer internasional seperti Alice McCall (Australia), Keepsake The Label (Australia), C/MEO Collective (Australia), Alexis (USA), Erika Cavallini (Italia), Isa Arfen (Inggris), Markus Lupfer (Inggris), GOEN.J (Korea) dan masih banyak lainnya. SHOPPE33.COM juga menampilkan karya desainer muda lokal seperti Vivian Lee, Mazuki, aksesori dari Crimson Mays dan label pakaian dalam terkini, Raquel.

acai bar qubicle

Acai Bar at Qubicle Center

In this event SHOPPE33.COM also introduced the latest brand from PT. Premium Metropolis, Acai BAR. Acai BAR’s main menu based on Acai Berry, nutritious fruits of the Amazon region (South America) which is well-known for their health benefits. In the event two signature menu were introduced, the Acai Bowl and the Acai Blend. Acai Bowl consists of 90% pure Acai puree topped with accompanying sides such as bananas, grapes, chia seed, pomegranate, and more. As for Acai Blend is an alternative menu for those who prefer lighter option in the form of frozen drink, consisting similar nutritional value of the Acai Berry fruit itself. Acai BAR will be officially launched in second quarter 2017.

Pada event ini SHOPPE33.COM turut memperkenalkan Acai BAR, brand terbaru dari PT. Premium Metropolis. Acai BAR memiliki menu andalan berbasis Acai Berry, buah bernutrisi tinggi dari daerah Amazon (Amerika Selatan) yang terkenal bermanfaat untuk kesehatan. Menu yang tersedia terdiri dari Acai Bowl dan Acai Blend. Acai Bowl terdiri dari 90% Acai Puree yang dilengkapi dengan berbagai pelengkap seperti buah pisang, anggur, chia seed, delima, dan lainnya. Sedangkan untuk Acai Blend merupakan menu alternatif  yang lebih ringan untuk yang menyukai frozen drink tanpa mengurangi nilai nutrisi dari buah Acai Berry itu sendiri. Acai BAR akan resmi diluncurkan pada kuartal kedua tahun 2017.


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Fall’s Territory

thepost05 shoppe33

Courtesy: SHOPPE 33 The Post

A year full of stylish dressing has almost come to an end. From spring fashion where designers love to play with light accent yet colorful palettes, to fall fashion where layering begins again. But this particular season is a whole another situation. Fashion comes in a most daring way. There are no rules saying you should practically do this and that. A modern woman is not interpreted by what the season tells them to do. They are ultra-outrageous and not afraid to pull off something that makes them look chic.

Setahun penuh tampil penuh gaya sudah hampir berakhir. Dari fashion musim semi dimana para designer lebih bermain dengan aksen ringan dan aneka warna, beralih ke fashion musim gugur dimana layering mengambil alih. Tapi kali ini berbeda. Fashion hadir dengan lebih berani. Tidak ada aturan yang mengharuskan seperti ini atau itu dalam berpakaian. Seorang wanita modern tidak bisa ditebak dari sekedar musim mengharuskannya tampil seperti apa. Mereka tidak kenal takut untuk mengenakan sesuatu yang membuat mereka tampil chic.


We love how Bionda Castana presents us the modern contemporary and also elegant footwear design. Natalia Barbieri, co-founder of Bionda Castana, shares with us the past, present and future about their up-rising luxury footwear brand. (Images: Doc. Bionda Castana, Bionda Castana Tumblr)

How did you start your label? And your passion in the shoe-making?

Jennifer and I met on our first day at Westminster University in London almost 20 years ago, and were immediately joined at the hip. Aside from being half Italian and studying international business we have always been obsessed with accessories and design. My dream job was to always be creative and develop my own brand in the fashion industry. For me my plan had to have the right balance between creative and business where I knew I would be fulfilled in my choice of career. The ability to develop product from start to finish, be a part of its production, brand it, bring it to market, see it perform at retail, as well as all other elements involved, is truly the dream. I simply had a strong obsession with footwear from a very young age. I would pick up shoes in luxury boutiques and department stores and look at them in a totally different way, in more of an interested in its construction kind of way. I analysed and analysed the shoes, which made me start sketching. My first pair of designer shoes were bought for me by my brother Alberto. They are by Sergio Rossi. Blue Crocodile stamped leather court shoes, single sole, 10cm stiletto heel with thin tie cross over ankle strap. I guess they can now be called vintage. This opened my eyes to the world of luxury shoes and was were my obsession first began.

Can you share on how does the inspiration translate into each of the collection and its design process?

Our emphasis is on classic design, the finest fabrics and exceptional craftsmanship – which are synonymous with Italy. Travelling to Italy every summer for over 20 years has certainly engrained that in me. Inspiration really is drawn by every travel destination, friends, lifestyle. We start each season on a blank canvas. Ultimately the collection is inspired and curated by a gut feeling. We design elegant shoes for any time of the day and any given mood – hence why we say we design for ourselves. We are working women who also have down time and we need to fit those scenarios.

What do you consider as the important elements into designing your shoes?

Balancing trend and comfort. rue hand made shoes are comfort led. Women are veering towards the mid heel now also. We now have more of a desirable choice when it comes to lower heel heights, not to mention the sneaker offering. We no longer have to always feel we need to wear high high, but lets not get is twisted, the spike is back.

Who are the Bionda Castana women?

The Bionda Castana customer is individualistic, unconcerned about price, very concerned about pedigree and design distinction and expectant of highest quality. She buy’s a combination of established designer brands and publicised emerging or “young” labels. We were inspired by the modern, chic, woman – the woman who wears a “uniform”/understated. She is cool, confident, elegant in a non traditional way, not trying to hard, yet cuts a striking figure. The shoes elevate her mood.

Which is the one pair of shoes from your design that you’ll live in?

It has to be the DENNI flat. Its my ultimate go-to.

Can you talk us through the upcoming Resort/ Spring-Summer 2017 collection? Which are your favorite pairs?

For Resort 2017, we present our newest collection “Palm Springs is my Muse” named after the desert city much loved by us. Annual trips to Palm Springs have brought never-ending inspiration and joy to us; looking to the beautiful architectural details and chic women lounging poolside. Both are casual and elegant in every sense of the word. We wanted to encapsulate the flavour of the Palm Springs lifestyle; the mountains, the sun, the pool, the relaxed atmosphere – and above all, the vibrant fun. The collection unravelled with a mood of love, passion, carefree whimsical frivolity. As a result, there is a style for each and every Bionda Castana client, with designs ranging from the sky high laser- cut metallic dancing shoe to the laid back pool slider “Serafina” (our favourite!) and double-denim block heel.

After Bionda Castana’s first store in London’s Elizabeth Street, what’s next?

The brands vision is to create a highly profitable global British luxury footwear and accessories brand. Our brand’s international business is strong and we plan to continue growth and strengthen export sales. We want to be identified as a key British brand on a global scale.

Finally, what would be your style advice?

Accessorise in brights. Makes me happy every time.


Labels to Love, News, Trending

Vivian Lee

Thursday September 22nd, 2016, the latest addition to the SHOPPE 33’s Indonesian Talent, Vivian Lee, held its first public launch event at La Vie Marketing Gallery in Kuningan, Jakarta. Packed with media friends and Jakarta’s socialites, the Label presented its first ready-to-wear collection. Inspired by the lines, from blind contour drawing to handwritings, the first collection from Vivian Lee explores minimalist design, yet to create maximum effect. Ruches and Pleats are the details on focus on the collection to deliver simple chic silhouettes.

Kamis, 22 September 2016, Indonesian Talent terbaru SHOPPE 33, Vivian Lee, mengadakan acara perkenalan di Marketing Gallery La Vie, Kuningan, Jakarta. Pada acara yang dipenuhi oleh para teman media dan sosialita Jakarta ini, Vivian Lee menunjukkan koleksi ready-to-wear pertamanya. Terinspirasi oleh “garis”, dari gambar kontur kasar hingga kaligrafi, koleksi pertama Vivian Lee mengeksplorasi desain minimal dan menciptakan efek maksimum. Lipat dan lipit menjadi fokus detail untuk menampilkan siluet yang simpel dan manis.


News, Trending

Emmy Best Dressed 2016

News, Trending

Spy On: Alicia Vikander

Alicia Vikander - Rupert Sanderson -

Alicia Vikander, Courtesy:

Alicia Vikander looks elegantly radiant over the ultra chic sheer dress with floral embroidery details and Rupert Sanderson’s bright ankle strap red velvet sandals.

Alicia Vikander memancarkan aura elegan dengan paduan gaun cantik berdetail bordir bunga dengan sepatu beludru bertali merah menyala.

Grazia Indonesia September 2016